latest press coverage


20 Ways To Get Other Teams To Share Creative Ideas For Comms Campaigns

05.19.23 | From devising internal campaigns to engage employees and share important company news to promoting events externally and setting up media interviews for C-suite leaders, many of the projects comms pros handle can benefit greatly from the…

14 Comms Pros Share The Last Piece Of Content They Repurposed

04.25.23 | Content creation can be time-consuming and resource-intensive for organizations. The good news is, repurposing content by transforming it into different formats and repackaging it in different mediums for different channels is a great way to make the most of….

15 Ways To Make A Positive First Impression At Networking Events

04.17.23 | Networking events can be intimidating, but they also offer great opportunities to make valuable connections and promote your business. One critical aspect of networking success is the first impression you make….
AP News

SEO Expert Asad Kausar Joins SBA-Funded SCORE, The Nation’s Largest Volunteer Network of Business Mentors

04.18.23 | Asad Kausar, CEO of Chicago based SEO agency, Dabaran Inc., has joined SCORE as a Certified Mentor. SCORE is the nation’s largest network of volunteer, professional business mentors dedicated to assisting…


16 Strategies For Brands To Get Free Press Mentions And Local News Features

04.14.23 | Gaining exposure for a product or service can attract new customers and lead to more sales, but securing PR mentions can be a big challenge. Luckily, there are effective strategies that can help your brand get earned…


How To Optimize An E-Commerce Site’s UI To Maximize Conversions

04.06.23 | In the highly competitive world of online retail, having a well-designed user interface is essential to attracting and retaining customers. However, even the most visually appealing website won’t generate sales if it fails to convert visitors into buyers…


Best Resources to Hire Freelance Help

01.23.23 | Here we’ve gathered a panel of UpCity partners and experts to offer their tips, advice, and resources on finding and hiring freelance talent. From recommended freelance platforms to vetting various skill sets…


14 Ways For Marketing Teams To Get Customers Engaged With A Fun Competition

02.23.23 | Marketing teams are constantly on the lookout for new and innovative ways to engage customers and promote brand loyalty. One effective strategy is to host a fun competition that encourages customers…


How To Manage A Brand Crisis Caused By Company Leadership’s Misconduct

02.15.23 | Business leaders have a responsibility to uphold their company’s reputation. When a leader falters in this regard through personal misbehavior or imprudent executive decisions, it can damage…

15 Comms Pros Share Words And Phrases To Avoid In Sales Scripts

02.07.23 | Writing an effective sales script takes more than simply listing the features of a product or service. It requires comprehensive knowledge of whatever it is that you’re promoting, a firm grasp of the problems…